Privacy policy
CONTACT
If after reviewing this policy you have any questions, would like more information about our privacy practices, or would like to make a complaint, please contact us by email at info@nightride.nl.
Collection of personal information
This Privacy Statement describes how we collect, use and disclose your personal information when you visit our website or make a purchase on our website. By “personal information” we mean any information about an identifiable individual. Below you will find detailed information about what personal information we collect and why:
I - Device information
- Purpose of collection: We automatically collect information about your device to load the website accurately and to perform analysis of website usage so that we can optimize our website.
- Source of collection: This information is collected when you visit our website, using cookies, log files, web beacons, tags or pixels.
- Disclosure for business purposes: This information may be shared with our processor Shopify.
- Personal information collected: Web browser version, IP address, time zone, cookie information, pages visited, search terms, and your interaction with the website.
II - Order information
- Purpose of collection: We collect information necessary to process your purchases, such as delivering products or services, processing payments, arranging shipping, providing invoices and order confirmations, communicating with you, screening orders for risk or fraud, and to provide information or advertising relating to our products or services, in accordance with your preferences.
- Source of collection: This information is collected directly from you.
- Disclosure for Business Purposes: This information may be shared with our processor Shopify.
- Personal Information Collected: Your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number).
III - Customer Support Information
- Purpose of collection: We collect this information to provide customer support.
- Source of collection: This information is collected directly from you.
Minors
Our website is not intended for persons under the age of 13. We do not intentionally collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at the address above to request deletion.
Sharing personal information
- We use Shopify to manage our online store. You can read more about how Shopify uses your personal information on their Privacy Policy.
We may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legal requests for information we receive, or to otherwise protect our rights.
Use of advertising
As described above, we use your personal information to provide targeted advertisements or marketing communications that we believe may be of interest to you. For example:
- We use Google Analytics to help us understand how our customers use the site. You can read more about how Google uses your personal information on their Privacy Policy. You can also unsubscribe from Google Analytics via this link.
- We share information about your use of the site, your purchases, and your interaction with our advertisements on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (to which you may consent depending on your location).
- We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who have made purchases from other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants can provide you with offers that may be of interest to you.
For more information about how targeted advertising works, please visit the Network Advertising Initiative ("NAI") educational page at this link.
You can opt out of targeted advertising by:
- BING
You can also unsubscribe from all other services via: https://optout.aboutads.info.
Use of personal information
At Night Ride, we use your personal information to provide our services, such as offering products for sale, processing payments, shipping and fulfilling your order, and keeping you informed about new products, services and offers.
Legal basis
In accordance with the General Data Protection Regulation ("GDPR"), if you are a resident of the European Economic Area ("EEA"), we process your personal information based on different legal bases:
Your consent;
- The performance of the agreement between you and the Site;
- Compliance with our legal obligations;
- Protection of your vital interests;
- Carrying out a task in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
Storage
When you place an order through the Site, we will retain your personal information for administrative purposes unless you ask us to delete it. For more information about your right to erasure, please see the 'Your Rights' section below.
We value your privacy and the information you provide to us in connection with our SMS marketing service. We use this information to send you text notifications (e.g. for your order, including abandoned cart reminders), text marketing offers, and transactional texts, including requests for reviews from us.
Our website uses cookies to track which items you place in your shopping cart, including when you have abandoned your checkout. This information is used to determine when to send shopping cart reminder messages via SMS.
Sale of personal information
Our website sells Personal Information, as defined by the California Consumer Privacy Act of 2018 ("CCPA").
Your rights
GDPR
If you live in the EEA, you have the right to access the Personal Information we hold about you, have it transferred to a new service, and to request that your Personal Information be corrected, updated or deleted. If you wish to exercise these rights, please contact us using the contact details above.
Your Personal Information will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information about how data transfers comply with GDPR, see Shopify's GDPR Whitepaper: GDPR Whitepaper.
CCPA
If you live in California, you have the right to access the Personal Information we have about you (also known as the "Right to Know"), have it transferred to a new service, and to request that your Personal Information is corrected, updated or deleted.
If you would like to designate an authorized agent to make these requests on your behalf, please contact us at the address above.
COOKIES
A cookie is a small piece of information that is downloaded to your computer or device when you visit our website. At Night Ride we use different types of cookies, including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This eliminates the need to re-enter this information each time you return to the website or scroll from page to page. Cookies also provide information about how people use the website, such as whether it is their first time visiting the site or whether they are a frequent visitor.
We use cookies to optimize your experience on our website and to provide our services.
DO NOT TRACK
Please note: Because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not change our data collection and use practices when we detect such a signal from your browser.
Amendments
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal or regulatory reasons.
Complaints
If you would like to make a complaint, please contact us by email or post using the details provided under "Contact" above.
If you are not satisfied with our response to your complaint, you have the right to complain to the relevant data protection authority. You may contact your local data protection authority or our supervisory authority.